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Discriminate or Diversify

Enrique Ruiz

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ISBN 10: 0615257607 / ISBN 13: 9780615257600
Published by PositivePsyche.Biz, 2009
Used Condition: Very Good
From Better World Books (Mishawaka, IN, U.S.A.)

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Bibliographic Details

Title: Discriminate or Diversify

Publisher: PositivePsyche.Biz

Publication Date: 2009

Book Condition:Very Good

About this title


Diversity and Inclusion, done right: * Increases employee engagement and retention, * Encourages creativity, * Inspires and drives innovation from everyone in your organization, * Enhances productivity and * Builds solid relationships. Transform problems effectively into receptive team challenges! * Increase speed of delivery. * Offer better quality and utility. * Add value to your existing operations. * Increase the convenience of your product, or service. * Improve customer service. * Change lifestyles. * Sell more with lower prices. Save Time, Gain Insight. This comprehensive and authoritative 600 page, one-of-a-kind book, answers the questions you were afraid to ask and provides insights into the spectrum of human potential. It is an indispensable resource for building diverse teams and enhancing the collective powers of the many minds within your reach to discover new business, markets and relationships where Diversity and Inclusion is your greatest asset!

From the Author:

PROLOGUEI wrote this book as a means of sharing the insights I have been privileged to witness, experience and muse upon over the last 4 decades. The sum total of my life bears many scars and many joys. All of these groundings in social etiquette and human understanding were borne from ignorance, study and imitation.

The pains and insecurities I experienced by being discriminated upon, and the discriminating eye I have levied upon others have more often than not been the result of illusionary perceptions of what - should be without any regard for what might be.

It took me a while to understand that I am a piece of a grand masterpiece. I yearn for others to know me better, but I must first set the example of knowing myself better, and others. The old adage... no one cares how much you know, until they know how much you care... is so true.

People have beautiful gifts to offer. Being ridiculed, ostracized, discounted or just plain old ignored for whatever reason are painful human practices that breed loneliness, and contempt. Discrimination is pervasive in our society cleverly cloaked by private agendas, cliques, traditions and above all... the intangible thoughts hidden deep within our minds.

After many years, I fully understand the value, complexity, novelty and beauty that are so cleverly disguised within the term - Diversity. This book compiles so many facets of our human kind into one reference source. Because of the extensive science, facts and lore... one may get overwhelmed, although I encourage ALL to make the journey through all chapters as a picture will unfold highlighting your own personal beauty in ways you had not fully appreciated before. Simultaneously however, the reader will find revealing blemishes and hypocrisy that too many of us exude subliminally.

I would suggest that all readers begin by looking at the Table of Contents first... all topics, so you may understand the journey. For those who want to extract a quick injection of insight... please read the 1st chapter entitled Introduction and read the last chapter entitled Pulling It All Together which by most accounts violates the protocol on how any book should be read. I do give you permission though to see the beginning and the end first to understand the journey in between. The last chapter synthesizes all of the material within the book. Giving you this material upfront though... is meaningless without understanding the facts that support the conclusions. The first two sections Discrimination and Diversity are to be viewed as reference materials.

The last section is the most important. In the Inclusion section you have a multitude of tools, tips and suggestions that will help you develop a magnetic personality that so many of us clamor to have, experience and see. The Paying It Forward and the Pulling It All Together are my favorite chapters. They encapsulate the need, and the potential, inherent in all of us!

I hope to meet you sometime, someplace. Enrique Ruiz (

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