Doing Better Market Research
Language: English
Published by Frugal Ink Publishing, 2024
- Softcover
- New
Seller: California Books, Miami, FL, U.S.A.California Books
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- Title
- Doing Better Market Research
- Author
- Corthell PhD, John
- Publisher
- Frugal Ink Publishing
- Publication year
- 2024
- Condition
- New
- Binding
- Soft cover
- Language
- English
- ISBN 13
- 9798990670419
This book describes how to do market research well. In here, you can learn how to conduct a survey, how to conduct an interview, how AI fits into market research, the differences between surveys and interviews, and more. One chapter also describes the different kinds of analyses that you would perform when doing market research or developing a report on a specific industry. The lessons in this book were developed through hands-on consulting work with real cases and real people.
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California Books
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