Driving Desired Futures : Turning Design Thinking into Real Innovation. Ed.: DOM Research Laboratory
Language: English
Published by Birkhäuser Berlin Jan 2014, 2014
- Hardcover
- New
Seller: AHA-BUCH GmbH, Einbeck, GermanyAHA-BUCH GmbH
AbeBooks seller since August 14, 2006
Condition: New
US$ 46.79
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Add to basketItem description from seller
Neuware - Headed by the slogan Design Thinking, a debate has unfolded over the last ten years about design methods, which goes far beyond the specialist boundaries of design disciplines. Executives and business owners today recognize the potential for economic innovation lying in the creative and analytical mindset of designers. The extensive literature available on Design Thinking focuses on the methodology of the design process, while the conditions necessary to spark innovation processes in the first place, have long remained more or less unnoticed.Driving Desired Futures starts here and asks how established innovations arise from a simple idea. What criteria are mostly likely to be the basis from which the ideas of an individual can take hold in a social system What are conditions, under which they can become incorporated into a diverse group of people What topics induce managers to choose and then to invest in a specific idea Questions such as these are pursued in international contributions by renowned experts, using the first digital camera as a case study. They identify the individual and social processes associated with the exchange and implementation of new ideas.; Unter dem Schlagwort Design Thinking ist in den letzten zehn Jahren eine Debatte über die Methoden im Design entfacht, die über die fachlichen Grenzen der Design-Disziplinen weit hinausgeht. Führungskräfte und Unternehmer erkennen heute das Potenzial für Wirtschaftsinnovationen, das in der kreativ-analytischen Denkweise von Designern steckt. Die umfangreiche Literatur über Design Thinking konzentriert sich dabei auf die Methodik des Designprozesses. Die Voraussetzungen, die Innovationsprozesse überhaupt erst in Gang setzen, bleiben bislang weitgehend unbeachtet. Driving Desired Futures setzt hier an und fragt, wie aus Ideen etablierte Innovationen entstehen: Nach welchen Kriterien setzen sich Ideen Einzelner in einem sozialen System durch Unter welchen Bedingungen finden sie Eingang in eine heterogene Gruppe von Menschen Welche Themen veranlassen Manager, sich für eine Idee zu entscheiden und dafür bestimmte Ressourcen freizumachen Am Fallbeispiel der ersten Digitalkamera gehen die internationalen Beiträge renommierter Experten diesen Fragen auf den Grund und identifizieren die individuellen und gesellschaftlichen Prozesse, die mit dem Austausch und der Durchsetzung neuer Ideen einhergehen.…
Seller Inventory # 9783038215349
- Title
- Driving Desired Futures : Turning Design Thinking into Real Innovation. Ed.: DOM Research Laboratory
- Author
- Michael Shamiyeh
- Publisher
- Birkhäuser Berlin Jan 2014
- Publication year
- 2014
- Condition
- Neu
- Binding
- Buch
- Language
- English
- ISBN 10
- 3038215341
- ISBN 13
- 9783038215349
- Item weight
- 1,298 grams
- Dimensions
- 227x182x34 mm
Design Thinking
Headed by the slogan “Design Thinking,” a debate has unfolded over the last ten years about design methods, which goes far beyond the specialist boundaries of design disciplines. Executives and business owners today recognize the potential for economic innovation lying in the creative and analytical mindset of designers. The extensive literature available on “Design Thinking” focuses on the methodology of the design process, while the conditions necessary to spark innovation processes in the first place, have long remained more or less unnoticed.
Driving Desired Futures starts here and asks how established innovations arise from a simple idea. What criteria are mostly likely to be the basis from which the ideas of an individual can take hold in a social system? What are conditions, under which they can become incorporated into a diverse group of people? What topics induce managers to choose and then to invest in a specific idea? Questions such as these are pursued in international contributions by renowned experts, using the first digital camera as a case study. They identify the individual and social processes associated with the exchange and implementation of new ideas.
- Analysis of innovation processes based on a well-known example: the first digital camera, which was developed by Kodak
- International experts from different fields analyze groundbreaking ideas and how they became established
"Synopsis" may belong to another edition of this title.
About the Author
Michael Shamiyeh, Professor an der Universität Linz und Head der Design Organization Media (DOM), University of Arts and Design, Linz.
"About the title" may belong to another edition of this title.
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