Dual Transformation: How to Reposition Today's Business While Creating the Future
Language: English
Published by Harvard Business Review Press, 2017
- Hardcover
- Used

Seller: World of Books (was SecondSale), Montgomery, IL, U.S.A.World of Books (was SecondSale)
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Add to basketItem description from seller
A practical and sustainable approach to one of the greatest challenges facing leaders today: transforming your business in the face of imminent disruption.
Seller Inventory # 00101218018
- Title
- Dual Transformation: How to Reposition Today's Business While Creating the Future
- Author
- Scott D Anthony
- Publisher
- Harvard Business Review Press
- Publication year
- 2017
- Condition
- Good
- Binding
- Hardback
- Language
- English
- ISBN 10
- 1633692485
- ISBN 13
- 9781633692480
Game-changing disruptions will likely unfold on your watch. Be ready.
In Dual Transformation, Scott Anthony, Clark Gilbert, and Mark Johnson propose a practical and sustainable approach to one of the greatest challenges facing leaders today: transforming your business in the face of imminent disruption. Dual Transformation shows you how your company can come out of a market shift stronger and more profitable, because the threat of disruption is also the greatest opportunity a leadership team will ever face. Disruptive change opens a window of opportunity to create massive new markets. It is the moment when a market also-ran can become a market leader. It is the moment when business legacies are created.
That moment starts with the core dual transformation framework:
Anthony, Gilbert, and Johnson also address the characteristics leaders must embrace: courage, clarity, curiosity, and conviction. Without them, dual transformation efforts can founder.
Building on lessons from diverse companies, such as Adobe, Manila Water, and Netflix, and a case study from Gilbert’s firsthand experience transforming his own media and publishing company, Dual Transformation will guide executives through the journey of creating the next version of themselves, allowing them to own the future rather than be disrupted by it.
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About the Author
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World of Books (was SecondSale)
Montgomery, IL, U.S.A.
AbeBooks seller since December 20, 2007
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Founded in 2002, World of Books is a leading online destination for buying and selling both preloved and new books, committed to making sustainable reading accessible to all. With a mission to help people read more and waste less, World of Books offers a huge range of affordable, high-quality books — giving both new and preloved titles a second life. The company also operates World of Books – Sell Your Books, an easy-to-use platform that allows customers to trade in unwanted books for cash, helping to keep books in circulation while promoting sustainability. As a Certified B Corp, World of Books is driven by a vision to become the world’s largest and most sustainable dedicated online bookstore. The company measures its success through the positive environmental impact it creates, the value it provides to customers, and its ability to operate profitably while supporting its sustainable mission …
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