Dual Transformation: How to Reposition Today's Business While Creating the Future
Anthony, Scott D.; Gilbert, Clark G.; Johnson, Mark W.
Language: English
Published by Harvard Business Review Press, 2017
- Hardcover
- Used
Seller: Austin Goodwill 1101, Austin, TX, U.S.A.Austin Goodwill 1101
AbeBooks seller since May 21, 2021
Condition: Used - Good
US$ 3.64
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Book shows general signs of use and handling. May have light wear on the cover or edges and minimal writing or highlighting. Binding remains tight, and pages are clean and readable.
Seller Inventory # CTXV.1633692485.G
- Title
- Dual Transformation: How to Reposition Today's Business While Creating the Future
- Author
- Anthony, Scott D.; Gilbert, Clark G.; Johnson, Mark W.
- Publisher
- Harvard Business Review Press
- Publication year
- 2017
- Condition
- good
- Binding
- Hardcover
- Language
- English
- ISBN 10
- 1633692485
- ISBN 13
- 9781633692480
Game-changing disruptions will likely unfold on your watch. Be ready.
In Dual Transformation, Scott Anthony, Clark Gilbert, and Mark Johnson propose a practical and sustainable approach to one of the greatest challenges facing leaders today: transforming your business in the face of imminent disruption. Dual Transformation shows you how your company can come out of a market shift stronger and more profitable, because the threat of disruption is also the greatest opportunity a leadership team will ever face. Disruptive change opens a window of opportunity to create massive new markets. It is the moment when a market also-ran can become a market leader. It is the moment when business legacies are created.
That moment starts with the core dual transformation framework:
Anthony, Gilbert, and Johnson also address the characteristics leaders must embrace: courage, clarity, curiosity, and conviction. Without them, dual transformation efforts can founder.
Building on lessons from diverse companies, such as Adobe, Manila Water, and Netflix, and a case study from Gilbert’s firsthand experience transforming his own media and publishing company, Dual Transformation will guide executives through the journey of creating the next version of themselves, allowing them to own the future rather than be disrupted by it.
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Austin Goodwill 1101
Austin, TX, U.S.A.
AbeBooks seller since May 21, 2021
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