E-Business and E-Commerce Management: Strategy, Implementation and Practice
123 ratings by Goodreads
Language: English
Published by Financial Times/ Prentice Hall, 2011
- Softcover
- Used

Seller: Ammareal, Morangis, FranceAmmareal
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Softcover
Condition: Used - Near fine
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Item description from seller
Ancien livre de bibliothèque avec équipements. Edition 2011. Ammareal reverse jusqu'à 15% du prix net de cet article à des organisations caritatives. ENGLISH DESCRIPTION Book Condition: Used, Good. Former library book. Edition 2011. Ammareal gives back up to 15% of this item's net price to charity organizations.
Seller Inventory # G-912-746
- Title
- E-Business and E-Commerce Management: Strategy, Implementation and Practice
- Author
- Dave Chaffey
- Publisher
- Financial Times/ Prentice Hall
- Publication year
- 2011
- Condition
- Bon
- Binding
- Softcover
- Language
- English
- ISBN 10
- 0273752014
- ISBN 13
- 9780273752011
- Edition
- 5th or later Edition
This bestselling textbook offers a comprehensive introduction to the theory and practice of e-business and e-commerce management. The author, Dave Chaffey, brings his trademarks of authority, clarity of expression and teaching expertise to bear on a subject in which he actively lectures and consults.Popular for its cutting-edge and contemporary coverage, this text offers an international approach and a good balance between the technical and managerial topics of central importance to developing an understanding of this subject. It is an engaging read, packed with real-life examples and case studies.Developed for students studying e-business or e-commerce at undergraduate or postgraduate level, and also used by many business managers, this is the essential text to keep pace with technology, strategy and implementation.
"Synopsis" may belong to another edition of this title.
About the Author
Dave Chaffey is an e-business consultant and visiting lecturer on e-business courses at Warwick University and Cranfield School of Management.
"About the title" may belong to another edition of this title.
Shipping rates from France to U.S.A.
| Item | 5 to 18 business days | 5 to 7 business days |
|---|---|---|
| First item | US$ 19.16 | US$ 23.81 |
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English below.
Ammareal est une librairie professionnelle spécialisée dans le livre d’occasion. Nous expédions partout dans le monde. Nous avons plus de 250 000 ouvrages en stock dont un grand nombre de livres techniques et académiques. Nous reversons jusqu’à 15% du prix de vente de chaque livre à des organisations caritatives, des bibliothèques et des associations luttant contre l’illettrisme. Ce que nous ne vendons pas nous le donnons, ce que nous ne donnons pas nous le recyclons.
Ammareal is a professional bookseller speciliazed in used books. We ship worldwide. We have more than 250 000 books in stock, including a large number of technical and university-level books. We give back up to 15% of the price of each book to charities, libraries and organizations fighting in favor of literacy. What we do not sell, we give, what we do not give we recycle.
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Livres d'occasion techniques et grand public en français et anglaisSeller's business information
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