E-Commerce Essentials
Laudon, Kenneth C.; Traver, Carol Guercio
ISBN 10: 0133544982 ISBN 13: 9780133544985
Published by Pearson (edition 1), 2013
Used
Paperback
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BooksRun, Philadelphia, PA, U.S.A.
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About this Item
Description:
The item might be beaten up but readable. May contain markings or highlighting, as well as stains, bent corners, or any other major defect, but the text is not obscured in any way. Seller Inventory # 0133544982-7-1
Synopsis:
Based on the authors' market-leading E-Commerce. Business. Technology. Society., this brief book offers the same thought-provoking and current content but in a brief format. E-Commerce Essentials emphasizes the three major driving forces behind E-commerce—technology change, business development, and social issues—to provide a coherent conceptual framework for understanding the field.
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Bibliographic Details
Title: E-Commerce Essentials
Publisher: Pearson (edition 1)
Publication Date: 2013
Binding: Paperback
Condition: Fair
Edition: 1.