Title: ESSENTIALS OF STRATEGIC MANAGEMENT : THE QUEST FOR COMPETITIVE ADVANTAGE SEVENTH EDITION
Publisher: McGraw-Hill Education
Publication Date: 2020
Language: English
ISBN 10: 1260575667
ISBN 13: 9781260575668
Binding: Soft cover
Condition: New

About this title

Synopsis

ISBN 9781260575668 is an International edition of Essentials of Strategic Management: The Quest for Competitive Advantage 7th Edition by John E. Gamble, Arthur A. Thompson, Margaret Peteraf. This is student textbook only. It does not come with online access code. Access code, if required by an instructor, sold separately at another ISBN. The content of international edition is the same as other formats. Essentials of Strategic Management, 7th Edition by Gamble, Peteraf, and Thompson presents concise, straight-to-the-point discussions, and timely examples, with a writing style that captures student interest. It features 10 chapters with 12 diverse and tightly-linked cases. The content is solidly mainstream and balanced, mirroring both insights of academic thought and real-world strategic management. For years, strategy instructors have been shifting from purely text and cases to a text-cases-simulation course structure. Two widely used online competitive strategy simulations, The Business Strategy Game (BSG) and GLO-BUS, are optional companions. Both simulations are closely linked to the content.

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