Effective Sales Enablement : Achieve Sales Growth Through Collaborative Sales and Marketing
Language: English
Published by Kogan Page, Limited, 2018
- Softcover
- Used

Seller: Better World Books: West, Reno, NV, U.S.A.Better World Books: West
AbeBooks seller since March 14, 2016
Condition: Used - Very good
US$ 9.11
Quantity: 1 available
Add to basketItem description from seller
Pages intact with possible writing/highlighting. Binding strong with minor wear. Dust jackets/supplements may not be included. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.
Seller Inventory # 50691648-75
- Title
- Effective Sales Enablement : Achieve Sales Growth Through Collaborative Sales and Marketing
- Author
- Didner, Pam
- Publisher
- Kogan Page, Limited
- Publication year
- 2018
- Condition
- Very Good
- Binding
- Soft cover
- Language
- English
- ISBN 10
- 0749483644
- ISBN 13
- 9780749483647
- Item weight
- 0.882 pounds
- Dimensions
- N/A
Sales enablement is a proven system for increasing revenue and productivity by creating integrated content, training and coaching for the sales function.
Written from a marketer's perspective, Effective Sales Enablement goes beyond sales training and development. Pam Didner presents fresh thinking and creative approaches to improve sales enablement strategies, processes and programmes. Using case studies and examples from well-known brands such as Cisco, Oracle and Google, she provides a blueprint for any organization wanting to create a sales enablement function which will, in turn, accelerate revenue growth.
Effective Sales Enablement shows you how to:
- Understand trends that impact sales professionals and how to take advantage of them
- Become a better marketer with creative ideas on how to support sales
- Integrate sales elements into select marketing programmes - and vice versa
- Assemble a first-class sales enablement team
- Leverage technology to better integrate sales and marketing
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About the Author
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Better World Books: West
Reno, NV, U.S.A.
AbeBooks seller since March 14, 2016
Shipping rates within U.S.A.
| Item | 4 to 8 business days | 3 to 5 business days |
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Better World Books is a for-profit, socially conscious business and a global online bookseller that collects and sells new and used books online, matching each purchase with a book donation. Each sale generates funds for literacy and education initiatives in the U.S., the UK, and around the world. Since its launch in 2003, Better World Books has raised over $35 million for libraries and literacy, donated over 38 million books, and reused or recycled more than 475 million books.
Seller's business information
Better World Books Marketplace, Inc.
55742 Currant Road
Mishawaka, IN U.S.A. 46545
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