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Bibliographic Details

Title: Electronic Commerce: A Managerial Perspective: International Edition
Publisher: Pearson 01/12/1999
Publication Date: 1999
Language: English
ISBN 10: 0130188662
ISBN 13: 9780130188663
Binding: Soft cover
Condition: Very Good

About this title

Synopsis

Reflecting―and integrating―the authors' extensive experiences as academicians, consultants, and practioners, this is the first college textbook entirely dedicated to Electronic Commerce (EC). A comprehensive overview and sourcebook of EC from an unbiased point of view, it describes what EC is explains how it is being conducted and managed, and explores its major opportunities, limitations, and issues. Supplements will include Instructor's Manual with Test Item File, Windows PH Test Manager, PowerPoint Slides, and a Companion Web site. www.prenhall.com/turban.

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WRAP Ltd
Unit 4,, 119 Loverock Road, Reading, RG30 1DZ, United Kingdom

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