Elements of Multinational Strategy

Keith Head

ISBN 10: 3540447652 / ISBN 13: 9783540447658

Published by Springer-Verlag GmbH, 2007

About this Item

Zustand: Sehr gut | Sprache: Englisch | Produktart: Bücher | Keine Beschreibung verfügbar.

Seller Inventory # 3866140/12

Bibliographic Details

• Title: Elements of Multinational Strategy
• Publisher: Springer-Verlag GmbH
• Publication Date: 2007
• Language: English
• ISBN 10: 3540447652
• ISBN 13: 9783540447658
• Binding: Hardcover
• Condition: Sehr gut
• Seller catalogs:
  • Bücher

About this title

Synopsis

This book on international business merges managerial decision-making in with the conceptual tools provided by international economics. It integrates the theoretical study of international trade and foreign direct investment with the actual strategic and operational decisions of exporters and multinational enterprises. The book first covers some basic material on exchange rates that is essential for understanding all types of international business transactions. It then focuses on trade, first analyzing the gains from trade and then enumerating the many costs of cross-border goods and service transactions and identifies four essential elements of a multinational strategy: factor advantages, trade costs, scale economies, and market sizes. In addition, the volume covers issues of central importance to firms that invest overseas: political risk, taxation, and expatriate assignment.