Emerging Multinationals in Emerging Markets

Language: English

Published by Cambridge University Press, 2009

0521513863 / 9780521513869

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Druck auf Anfrage Neuware - Printed after ordering - Why have so many firms in emerging economies internationalized quite aggressively in the last decade What competitive advantages do these firms enjoy and what are the origins of those advantages Through what strategies have they built their global presence How is their internationalization affecting Western rivals And, finally, what does all this mean for mainstream international business theory In Emerging Multinationals in Emerging Markets, a distinguished group of international business scholars tackle these questions based on a shared research design. The heart of the book contains detailed studies of emerging-market multinationals (EMNEs) from the BRIC economies, plus Israel, Mexico, South Africa, and Thailand. The studies show that EMNEs come in many shapes and sizes, depending on the home-country context. Furthermore, EMNEs leverage distinctive competitive advantages and pursue distinctive internationalization paths. This timely analysis of EMNEs promises to enrich mainstream models of how firms internationalize in today's global economy.…

Seller Inventory # 9780521513869

Title
Emerging Multinationals in Emerging Markets
Author
Ravi Ramamurti
Publisher
Cambridge University Press
Publication year
2009
Condition
Neu
Binding
Buch
Language
English
ISBN 10
0521513863
ISBN 13
9780521513869
Item weight
892 grams
Dimensions
235x157x31 mm

AHA-BUCH GmbH

Einbeck, Germany

5-star seller

AbeBooks seller since August 14, 2006

Shipping rates from Germany to U.S.A.

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