Emerging Trends and Innovation in Sports Marketing and Management in Asia
Language: English
Published by Business Science Reference, 2015
- Hardcover
- New

Seller: Ria Christie Collections, Uxbridge, United KingdomRia Christie Collections
AbeBooks seller since March 25, 2015
Condition: New
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Add to basketItem description from seller
In English.
Seller Inventory # ria9781466675278_new
- Title
- Emerging Trends and Innovation in Sports Marketing and Management in Asia
- Publisher
- Business Science Reference
- Publication year
- 2015
- Condition
- New
- Binding
- Hardcover
- Language
- English
- ISBN 10
- 1466675276
- ISBN 13
- 9781466675278
- Item weight
- 1,290 grams
"Synopsis" may belong to another edition of this title.
About the Author
Noah Yang Hsu has worked in marketing since the 1970s, serving a variety of Taiwanese and North American companies. His experience includes work as a Sales Specialist for Taiwan Food Company, a Sales Manager for Martin Zamir Company, a Sales Representative for Tay Feng Tire Company, and a Marketing Manager for Champion Spark Plug Taiwan Company. Professor Hsu earned his Masters in International Business Management from West Coast University. He currently teaches Sports Marketing at Aletheia University in Taiwan. In recent years, he has adopted the teaching method of learning by doing to better accommodate his students diverse learning styles. His teaching experience includes courses in Sports Marketing Management, Principles of Marketing, Marketing Research, New Business Development, Service Management, Financial Management, Principles of Management, and Applied English. Hsu has presented with numerous international sport management conferences. Through his research, he aims to promote international cooperation among major players within the sports management field. His primary research interests include sports marketing management and education, international sport management, and cross-culture management.
"About the title" may belong to another edition of this title.
Ria Christie Collections
Uxbridge, United Kingdom
AbeBooks seller since March 25, 2015
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