Employee Experience Strategy: Design an Effective EX Strategy to Improve Employee Performance and Drive

Designing and implementing an exceptional employee experience strategy is crucial for business success. From a leading figure in the EX field, this book provides everything needed to succeed.

Employee Experience Strategy explains how to assess the needs of the organization and its employees, define and build an effective employee experience (EX) strategy and embed it successfully in the business. There is also guidance on how to get stakeholder buy-in from the rest of the business, and make sure that the EX strategy works for remote, hybrid and in-person working. It also covers how to overcome common challenges and measure the ROI of the strategy. Most importantly, this book shows how to ensure that the EX strategy delivers on the financial and performance goals of the business.

This book is underpinned by primary data, research and global case studies from organizations including L'Oréal, Sanofi, and Unilever. There are also practical examples throughout and interviews with leading figures who have successfully implemented a robust employee experience strategy. Written by Ben Whitter who was recognized by Thinkers50 in 2021 specifically for his work in employee experience, this is an essential book for all senior talent professionals needing to build, embed and sustain an effective EX strategy.

Ben Whitter, author of Employee Experience and Human Experience at Work, is the CEO of HEX Organization and the Founder of the World Employee Experience Institute (WEEI). Ben was recognized by Thinkers50 as one of the top management thinkers in the world for 2021 for his 'compelling' EX research. Ben is best known for pioneering and popularizing the concept of employee experience worldwide. He shares his work & research through popular keynotes, advisory services, coaching and the global HEX Practitioner programme. His work has reached 18 million people, inspired the first EX conferences, and has been featured in publications including The Times, The Telegraph, Forbes, The Financial Times, The Economist, MIT Sloan, Thomson Reuters, and many more.

Ben Whitter is a prolific global speaker on human and employee experience topics and has introduced his ideas to audiences in more than 30 countries. He is a frequent advisor and strategic coach to the World's top companies and helps them to develop strategies that deliver exceptional business and human outcomes. In 2021 he was named as one of the Most Influential HR Thinkers by HR Magazine. Based in London, UK, but operating globally, you can work with Ben and his team, access his thought leadership, and explore partnership services at www.hexorganization.com