Synopsis
This practically oriented book details factors to be considered and the steps necessary for developing a successful employee survey process, from administration to action. The author draws on organizational psychology and survey methodology, as well as practical experience with employee surveys in North America, Europe, and multinationally. In addition to showing how to plan and execute employee surveys, the book offers numerous models, methods, examples, and theory for what to do after executing the survey, with coverage of standard and nonstandard data analysis, presentations of results to top management, running workshops with managers and staff on the survey results, and planning and implementing action based on survey results. Checklists and b&w photos of survey promotion materials are included. Borg is scientific director at the GESIS-ZUMA academic survey research institute in Mannheim, Germany. Annotation ©2009 Book News, Inc., Portland, OR (booknews.com)
Review
A"This is a thorough, thoughtful, and wide-ranging work on employee attitude surveys. The book is a well-researched and comprehensive view of what it takes to do a successful survey in today's organizations. Based on solid data and the authors' practical experience, it is a must-read for all survey researchers and managers who want to benefit from employee attitude surveys.A"Allen Kraut, Professor of Management, Zicklin School of Business, Baruch College/CUNY, New YorkA"This is the most complete guide to conducting employee surveys I have seen. The various phases of a survey project are discussed from both a theoretical as well as a practical point of view. That the authors are well-versed and deeply experienced in the subject matter will be immediately obvious to the reader. This book provides helpful guidance not only to the beginner but also to the highly experienced survey research professional. I will recommend this book to my colleagues and to my clients.A"Jack Wiley, Executive Director, Kenexa Research Institute
This is a thorough, thoughtful, and wide-ranging work on employee attitude surveys. The book is a well-researched and comprehensive view of what it takes to do a successful survey in today s organizations. Based on solid data and the authors practical experience, it is a must-read for all survey researchers and managers who want to benefit from employee attitude surveys. --Allen Kraut, Professor of Management, Zicklin School of Business, Baruch College/CUNY, New York
This is the most complete guide to conducting employee surveys I have seen. The various phases of a survey project are discussed from both a theoretical as well as a practical point of view. That the authors are well-versed and deeply experienced in the subject matter will be immediately obvious to the reader. This book provides helpful guidance not only to the beginner but also to the highly experienced survey research professional. I will recommend this book to my colleagues and to my clients. --Jack Wiley, Executive Director, Kenexa Research Institute
This is the most complete guide to conducting employee surveys I have seen. The various phases of a survey project are discussed from both a theoretical as well as a practical point of view. That the authors are well-versed and deeply experienced in the subject matter will be immediately obvious to the reader. This book provides helpful guidance not only to the beginner but also to the highly experienced survey research professional. I will recommend this book to my colleagues and to my clients. --Jack Wiley, Executive Director, Kenexa Research Institute
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