Synopsis
"You can think your way to wealth a lot faster than you can work your way there" Do you want to learn how to create significant value for yourself and your family in an enterprise that you own and control – value that can provide you the freedom and security to realize your lifetime goals? This handbook will teach you how to bootstrap yourself to success in the 21st century. This handbook will take you on a voyage to create the most compelling business models for the 21st century. We are going to look deep into the past at business models from decades past, as well as show you new models that may amaze you. You will learn how it is possible to reverse out much of your work, to create mass customization in products and services, turn products into services and vice versa, engage in negative cost selling, negative cost marketing and much more.
About the Author
Bruce M Firestone, B Eng (Civil), M Eng-Sci, PhD, Bruce applied to go to McGill University, Montreal, at 14, arrived after turning 15 and graduated as a civil engineer before legally an adult (then age 21). He was rejected in his first job search because he was considered a ‘child’, not legally responsible for his actions, Three and a half weeks later he was living in Sydney, Australia. A new and exciting Labour government had just been elected. Firestone worked for the New South Wales government doing operations research and building mixed integer programming models while continuing his education at the University of New South Wales where he obtained his Masters of Engineering-Science degree and then at the Australian National University in Canberra, where he received his PhD in Urban Economics. Firestone has taught and studied at McGill University, Laval University, the University of New South Wales, the Australian National University, Harvard University, University of Western Ontario, Carleton University and the University of Ottawa, in the subject areas of entrepreneurship, business models, architecture, urban planning, urban design and development economics. He has launched or helped launch more than 172 startups, writes a blog about entrepreneurship, urban issues and life at EQJournal.org and moderates a lively @ProfBruce community on Twitter. He is also author of the Quantum Entity trilogy. He is married to a most wonderful girl, Dawn MacMillan. They have five great kids and one fine grandson. “Entrepreneurs follow a moral path when they: first, take care of their business so second, the business can take care of their families so that, third, their families can take care of them so, fourth, they don’t become a burden on society or their fellow human beings, so, fifth, they can help others so that, sixth, others can help their business,” Prof Bruce, 2013. His current motto is “Making Each Day Count”.
"About this title" may belong to another edition of this title.
