The Ernst and Young Business Plan Guide

Whether you’re starting a new business or expanding an existing one, this updated guide will help you create a financial, organizational, and operational blueprint for success! Now you can put the expertise of the leading professionals at Ernst & Young to work for you and your company with this complete guide to researching, writing, and presenting a winning business plan. This practical guide leads you carefully through every aspect involved in planning and development—illustrating each step with a realistic sample that shows you exactly what you’ll need. You’ll get the nuts-and-bolts of formatting and design…techniques on how to tailor your plan to the various people and institutions who will review it…new information on funding and financing methods…and special provisions for restructuring and bankruptcy…and the influence of new laws and regulations. Totally updated and revised, this Second Edition also tells you what to include as attachments to your business plan…discusses the impact of information technology on keeping your business plan up-to-date…and presents a new section on how to include buying a company in your business plan. Clear, comprehensive and authoritative, The Ernst & Young Business Plan Guide, Second Edition will help you put together a winning, successful business plan. Ernst & Young is the leading international professional services firm, with 65,000 people in more than 600 cities in over 100 countries, including 24,000 people in more than 100 U.S. cities. A founder and continuing sponsor of the "Entrepreneur of the Year" award, Ernst & Young has unique professional resources that enable it to serve both the great number of Fortune 500 companies and more owner-managed and entrepreneurial businesses than any other Big 6 accounting firm. The firm is also the author of the best selling The Ernst & Young Tax Guide, The Ernst & Young Guide to Total Cost Management, The Ernst & Young Guide to Raising Capital, and many more business-oriented books.

Featuring...

• Advice on how to write and develop business plans
• A realistic sample plan
• All new sections on funding and financing methods with provisions for restructuring and bankruptcy
• Tips for tailoring plans to the decision makers

THE ERNST & YOUNG

Business Plan Guide

THIRD EDITION

In today's competitive business environment, a well thought out business plan is more important than ever before. Not only can it assist you in raising the money needed to start or expand a business— by attracting the interest of potential investors—but it can also help you keep tabs on your progress once the business is up and running.

Completely revised and updated to reflect today's dynamic business environment, The Ernst & Young Business Plan Guide, Third Edition leads you carefully through every aspect involved in researching, writing, and presenting a winning business plan. Illustrating each step of this process with realistic examples, this book goes far beyond simply discussing what a business plan is. It explains why certain information is required, how it may best be presented, and what you should be aware of as both a preparer and reviewer of such a proposal.

Divided into three comprehensive parts, The Ernst & Young Business Plan Guide, Third Edition outlines the essential elements of this discipline in a straightforward and accessible manner. Whether you're considering starting, expanding, or acquiring a business, the information found within these pages will enhance your chances of success.