The Essence of Business Economics (Essence of Management: Prentice Hall Series)
Nellis, Joseph
ISBN 10: 0135731305 ISBN 13: 9780135731307
Published by Prentice Hall, 1997
Used
Paperback
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Reuseabook, Gloucester, GLOS, United Kingdom
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About this Item
Description:
Dispatched, from the UK, within 48 hours of ordering. This book is in good condition but will show signs of previous ownership. Please expect some creasing to the spine and/or minor damage to the cover. Seller Inventory # CHL2748864
Synopsis:
Seeks to introduce students, managers and trainee managers to the esssence of business economics; to those concepts, theories and ideas which form the economist's tool kit.
From the Back Cover: Helps managers and students understand the economic environment they're working in -- so they can take advantage of it.This book focuses on the nature of consumer demand and the cost of production within different types of competitive markets. It reviews the various management objectives a business might pursue, and their differing implications. It considers pricing and investment strategies; labor markets, the relationship of the enterprise to government; and the basics of economic forecasting. It also provides significant new coverage of international business economics.All non-financial managers and business students.
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Bibliographic Details
Title: The Essence of Business Economics (Essence ...
Publisher: Prentice Hall
Publication Date: 1997
Binding: Paperback
Condition: Used; Good