Essentials of CRM: A Guide to Customer Relationship Management
Language: English
Published by John Wiley & Sons, 2002
- Softcover
- Used
Condition: Used - Near fine
Current price: US$ 6.41
Quantity: 1 available
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Ancien livre de bibliothèque avec équipements. Couverture différente. Edition 2002. Ammareal reverse jusqu'à 15% du prix net de cet article à des organisations caritatives. ENGLISH DESCRIPTION Book Condition: Used, Good. Former library book. Different cover. Edition 2002. Ammareal gives back up to 15% of this item's net price to charity organizations.
Seller Inventory # G-912-740
- Title
- Essentials of CRM: A Guide to Customer Relationship Management
- Author
- Bryan Bergeron
- Publisher
- John Wiley & Sons
- Publication year
- 2002
- Condition
- Bon
- Binding
- Softcover
- Language
- English
- ISBN 10
- 0471206032
- ISBN 13
- 9780471206033
Full of valuable tips, techniques, illustrative real-world examples, exhibits, and best practices, this handy and concise paperback will help you stay up to date on the newest thinking, strategies, developments, and technologies in CRM.
"Once again, Bryan Bergeron proves that he is ahead of the curve when it comes to understanding the value of customer relationships. This remarkable book is geared not only toward corporate executives with mega-investments in CRM, but can also be successfully applied to the street corner vendor. His articulate and sensitive style brings this highly involved subject matter to a level we can all understand."
—Michael Cusack, author of Online Customer Care: Strategies for Call Center Excellence
"Managing relationships with customers has become a critical organizational competency. Bergeron has done a superb job of presenting the breadth, complexity, and nature of CRM. This book provides a fabulous and actionable grounding in CRM for organizational leadership."
—John Glaser, PhD, Vice President and CIO, Partners Healthcare System
The Wiley Essentials Series-because the business world is always changing...and so should you.
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| Item | 5 to 18 business days | 5 to 7 business days |
|---|---|---|
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English below. Ammareal est une librairie professionnelle spécialisée dans le livre d’occasion. Nous expédions partout dans le monde. Nous avons plus de 250 000 ouvrages en stock dont un grand nombre de livres techniques et académiques. Nous reversons jusqu’à 15% du prix de vente de chaque livre à des organisations caritatives, des bibliothèques et des associations luttant contre l’illettrisme. Ce que nous ne vendons pas nous le donnons, ce que nous ne donnons pas nous le recyclons. Ammareal is a professional bookseller speciliazed in used books. We ship worldwide. We have more than 250 000 books in stock, including a large number of technical and university-level books. We give back up to 15% of the price of each book to charities, libraries and organizations fighting in favor of literacy. What we do not sell, we give, what we do not give we recycle.…
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