A streamlined version of the authors' best-selling EFFECTIVE SMALL BUSINESS MANAGEMENT 5/E, this 15- chapter self-contained book offers complete coverage of the essential topics in small business management and entrepreneurship. The book offers an abundance of real-world examples, and practical hands-on exercises and activities. It also provides a no-nonsense real-world approach that follows the logical process and critical issues of creating, launching, and managing a successful small business. For anyone interested in Small Business Management and Entrepreneurship.
A streamlined version of the authors' best-selling EFFECTIVE SMALL BUSINESS MANAGEMENT 5/E, this 15- chapter self-contained book offers complete coverage of the essential topics in small business management and entrepreneurship. The book offers an abundance of real-world examples, and practical hands-on exercises and activities. It also provides a no-nonsense real-world approach that follows the logical process and critical issues of creating, launching, and managing a successful small business. For anyone interested in Small Business Management and Entrepreneurship.