The Ethical Consumer
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Sold by Bahamut Media, Reading, United Kingdom
AbeBooks Seller since August 15, 2012
Used - Soft cover
Condition: Used - Very good
Ships from United Kingdom to U.S.A.
Quantity: 2 available
Add to basketSold by Bahamut Media, Reading, United Kingdom
AbeBooks Seller since August 15, 2012
Condition: Used - Very good
Quantity: 2 available
Add to basketThis book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping.
Seller Inventory # 6545-9781412903530
Who are ethical consumers and why are they on the rise? Leading the way towards answering this question, The Ethical Consumer is an indispensable introduction to the subject. Exploring areas like boycotts and fair trade projects, it gathers together the diverse experiences of scholars, campaigners and business practitioners from the international community.
The chapters in this book explore:
- ethical consumer behaviours, motivation and narratives
- the social, political and theoretical contexts in which ethical consumers operate
- the responsibilities of businesses and the effectiveness of ethical consumer actions
Contributions are informed by a broad range of research methods, from case studies, focus groups to surveys and interviews.
The text is of interest to business related graduates, undergraduates and their tutors on courses relating to consumption. It will also be relevant to academics in other disciplines, as well as to politicians, producers, practitioners, campaigners and not least consumers.
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