Everyday Creativity: Making Genius Accessible

Are you creative? Is creativity the preserve of a select few―or is it something we all possess? And is creativity the same as intelligence? Everyday Creativity explores these questions and more, drawing inspiration and insight from remarkable creators across art, science, politics, sports and even the military. From Amir Khusro to A.R. Rahman, and Leonardo da Vinci to Haruki Murakami, the book distils timeless practices that can help you unlock your own creative potential. Complementing these stories are over twenty-five proven methods of creative problem-solving―designed to move you beyond common sense and towards a more structured, powerful approach to thinking creatively.

Pavan Soni is an innovation evangelist by profession and a teacher by passion. He is the founder of Inflexion Point, offering programmes on design, innovation and leadership. He has conducted over 600 workshops with 175 organizations in ten countries. Apart from being an adjunct faculty at ISB Hyderabad and IIM Bangalore, Pavan is a columnist at Mint, YourStory, Inc42, Entrepreneur and People Matters. His monthly newsletter, Inflexion Point, reaches over 20,000 enthusiasts across the world. Pavan was the only Indian to be shortlisted for the prestigious 'FT & McKinsey Bracken Bower Award for the Best Business Book of the Year 2016'. He has been invited five times to speak at the TEDx, and is featured as one of the '100 Digital Influencers of 2020' by YourStory. Pavan is a gold medalist from MBM Engineering College Jodhpur, and did his PGDIE from IIM Mumbai. He finished his doctoral studies from IIM Bangalore in the domain of innovation management. He is passionate about fitness, spirituality, guitar, chess, reading and writing.