Get the Key to the Boardroom with
Powerful Executive Presence!
“This book can be a key aid in helping you make it to the next level! Great
coaching for anyone who is even thinking of becoming an executive!”
Marshall Goldsmith, New York Times bestselling author of
What Got You Here Won’t Get You There
“On the corporate battlefield a true leader’s success is based upon his or her ability to
communicate effectively, persuade others to follow a goal, and execute it. This leads to
success for all. When the stakes are high, you’re well advised to read this book first.”
Scott A. Gaines, vice president, Hertz Corporation
“If you are seriously looking to be perceived in the light you choose, Executive Presence is
the book that not only answers the question, but shows you how to apply the answers.”
Kevin Hogan, author of The Psychology of Persuasion
“Harrison Monarth is a first-rate thinker who writes as clearly as he thinks.
No matter where you are on the career ladder, Executive Presence will put you
a step ahead of your competition.”
T. Scott Gross, author of Positively Outrageous Service
“Most people know that to move up in your career, you need to have self-awareness and
the ability to manage the perceptions of those whose opinions count. . . . Executive Presence
is your comprehensive guide to help you become more profi cient at self-marketing and the
art of ethical persuasion to achieve your personal and professional goals.”
Larina Kase, PsyD, MBA, author of The Confident Leader
and coauthor of the New York Times bestseller The Confident Speaker
About the Book
An expert in coaching high-level players in
the art of perception management, Harrison
Monarth reveals the critical difference between
CEOs and those of us who wish to be
CEOs. It’s not a matter of intelligence, connections,
or luck. It can be summed up in two
words: executive presence.
While most of us toil in obscurity and expect
great things to follow, those on the path to
corporate leadership spend their time perfecting
the types of leadership communication
skills that generate respect and get others to
share their vision. They use these skills to
establish how they are perceived by others and
to manage their reputation throughout the
organization. In other words, these soon-tobe
top players have developed the presence
of an executive through careful image
management―and they make sure they have
the goods to back it up.
In Executive Presence, Monarth shows how you
can seize control of your own career using the
same skills. Inside, he explains how to:
- Accurately “read” people and
predict their behavior
- Influence the perceptions of others
- Persuade those of opposing views
to your side
- Create and maintain a personal
“brand”
- Manage and control your online
reputation
- Perform damage control when
things go wrong
Monarth’s conclusions aren’t based solely on
his keen insight and extensive experience;
they’re the result of the latest scientifi c research
in interpersonal communication and
human behavior.
Talent and skills are important, but they alone
won’t take you to the top of your organization.
People reach highly infl uential positions
because they deeply understand the power
of perception and know how to leverage
it in their favor. The good news is, anyone
with the will to succeed can do it. Executive
Presence provides all the techniques you need
to take your career to the highest level of
any organization.
McGraw-Hill authors represent the leading experts in their fields and are dedicated to improving the lives, careers, and interests of readers worldwide