Title: Experimental Formats & Packaging: Creative Solutions for Inspiring Graphic Design
Publisher: Rotovision
Publication Date: 2004
Language: English
ISBN 10: 2880467993
ISBN 13: 9782880467999
Binding: Hardcover
Condition: Very Good

About this title

Synopsis

EXPERIMENTAL FORMATS/EXPERIMENTAL PACKAGING combines two highly successful titles from the same series. EXPERIMENTAL FORMATS examines the shape and size of the designed page and reveals how decisions made at this initial stage of the design process have a huge impact on the finished design. Today with so much information being projected through screen in a conventional horizontal format, it is appealing to see shapes that are more unusual and more stimulating. The book provides examples of how contemporary designers are pushing the boundaries in this area and explores exciting questions such as how to make a book that does not look like a book. EXPERIMENTAL PACKAGING features examples by designers who break all the conventional rules by creating unique pieces of structural art. New concepts are illustrated with templates and diagrams. There are ten exciting templates included, adaptable for use with some of the unusual materials featured in the book.

About the Authors

Daniel Mason is a writer and specialist in printing and packaging techniques. As the company Something Else he continues to consult, source and produce innovative projects for the world's leading graphic designers and design groups facilitating creativity with material and process.

Roger Fawcett-Tang is a graphic designer and founder of internationally renowned Struktur Design. He has written/designed many books for RotoVision, including Mapping and the highly successful Experimental Formats.

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