Exploring Communication Theory: Making Sense of Us

Floyd, Kory, Schrodt, Paul, Erbert, Larry A., Trethewey, Angela

ISBN 10: 1519631677 / ISBN 13: 9781519631671

Published by CreateSpace Independent Publishing Platform (edition ), 2015

About this Item

It's a well-cared-for item that has seen limited use. The item may show minor signs of wear. All the text is legible, with all pages included. It may have slight markings and/or highlighting.

Seller Inventory # 1519631677-11-1

Bibliographic Details

• Title: Exploring Communication Theory: Making Sense of Us
• Publisher: CreateSpace Independent Publishing Platform (edition )
• Publication Date: 2015
• Language: English
• ISBN 10: 1519631677
• ISBN 13: 9781519631671
• Binding: Paperback
• Condition: Very Good

About this title

Synopsis

Each of us wonders about something. We might wish we understood our romantic partners better. Maybe we struggle to understand people from other cultures, or we can't figure out why different religious or political groups do what they do. Even though we all communicate on a daily basis, we frequently wonder about the behavior of others. Good theories help us answer a broad range of questions. Why do some messages persuade us better than others? Why do people believe what they hear on television or read online? Why do some marriages succeed and others fail? Communication theory has the answers. This book selects key theories about a range of communication topics and explains each one in a clear and accessible manner. Students are encouraged to understand, question, and evaluate theories to make better sense of their social worlds.

About the Author

Kory Floyd, PhD, is a professor of communication at the University of Arizona. Paul Schrodt, PhD, is a professor of communication at Texas Christian University. Larry Erbert, PhD, is an associate professor of communication at the University of Colorado Denver. Angela Trethewey, PhD, is dean of the college of communication and education at California State University, Chico.