Exploring Corporate Strategy: Text and Cases
Johnson, Gerry and Scholes, Kevan
533 ratings by Goodreads
Language: English
Published by Financial Times/ Prentice Hall, 1998
- Softcover
- Used

Seller: Country House Library, Gloucester, United KingdomCountry House Library
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- Title
- Exploring Corporate Strategy: Text and Cases
- Author
- Johnson, Gerry and Scholes, Kevan
- Publisher
- Financial Times/ Prentice Hall
- Publication year
- 1998
- Condition
- Used; Good
- Binding
- Paperback
- Language
- English
- ISBN 10
- 0130807400
- ISBN 13
- 9780130807403
- Item weight
- 1,702 grams
The latest edition of this highly successful text covers all the underlying concepts, analytical methods and processes of development, selection, formulation and implementation of strategy. Instructor's Manual (0-13-010993-2). PowerPoint Slides (0-13-010994-0).
"Synopsis" may belong to another edition of this title.
From the Back Cover
The sixth edition of internationally acclaimed strategy volume retains the established strengths of previous editions while updating and revising material to address today's corporate climate. The book builds on the practice of strategic management and blends theory with practice with case studies for experiential learning that allow readers to apply concepts and theories and build their own. The book emphasizes the importance of a clear analysis of the strategic situation facing the organization and a rational assessment of future options as it draws on the growing research and literature on decision-making processes within a political and cultural context. The volume comprehensively addresses the strategic position, strategic capability, expectations and purposes, corporate-and business-level strategy, directions and methods of development, strategy into action, and managing strategic change plus it includes extensive case studies. For managers and potential managers.
"About the title" may belong to another edition of this title.
Country House Library
Gloucester, United Kingdom
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AbeBooks seller since October 24, 2025
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