Exploring Innovation
16 ratings by Goodreads
Language: English
Published by Mcgraw-Hill Education Ltd, 2015
- Softcover
- Used
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- Title
- Exploring Innovation
- Author
- David Smith
- Publisher
- Mcgraw-Hill Education Ltd
- Publication year
- 2015
- Condition
- Very Good
- Binding
- Soft cover
- Language
- English
- ISBN 10
- 0077158393
- ISBN 13
- 9780077158392
The second edition of "Exploring Innovation" offers a contemporary and fresh perspective on innovation in all its forms. Written with business students in mind, the book provides a clear and comprehensive introduction to defining, analysing, managing and fostering innovation. The book's lively, accessible style and many examples and cases of innovative products and services bring the new frontiers of business to life. The new edition has been comprehensively updated to more coverage on the commercial aspects of innovation and business models; greater emphasis on user innovation; and an introduction to the concept of open innovation. It is fully revised coverage of innovation strategy and includes expanded material on the management of innovation, linking a number of managerial techniques to a specific model of the management process.
"Synopsis" may belong to another edition of this title.
About the Author
David Smith is Professor of Innovation Management at Nottingham Business School, Nottingham Trent University.
"About the title" may belong to another edition of this title.
Mooney's bookstore
Den Helder, Netherlands
4-star seller
AbeBooks seller since June 10, 2024
Shipping rates from Netherlands to U.S.A.
| Item | 14 to 21 business days | 5 to 10 business days |
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| First item | US$ 16.82 | US$ 39.33 |
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