Exploring Internal Communication

Kevin Ruck, Martin Flegg

ISBN 10: 1041069995 / ISBN 13: 9781041069997

Published by Taylor and Francis Ltd, GB, 2026

About this Item

Long established as the go-to book for internal communication practitioners, this fifth edition of Exploring Internal Communication has been completely updated to reflect changes in the field, including developments in the expanding use of technology in internal communication practice, hybrid working and the greater emphasis on inclusive workplaces.The book takes readers from applied theory and principles through to practical steps, such as employee segmentation and content and channel management, culminating in effective planning and professional practice. It emphasises the strategic importance of internal communication for organisations and broadly 'what' it can be used for - making the point that not all organisations are the same or have the same attitudes towards, and expectations of, internal communication. With updated and new chapters, the book looks at the evolving organisation and employee relationship in the light of developments in environmental, social and corporate governance (ESG), ethical internal communication, leadership listening and the expanding role of artificial intelligence (AI) and digital communication.Enriched with models and authors' tips, this book is an indispensable tool for internal communication practitioners, HR managers and organisational leaders who are interested in developing a more strategic approach to practice. It is also a valuable text for practitioners studying for a professional communication qualification.

Seller Inventory # LU-9781041069997

Bibliographic Details

• Title: Exploring Internal Communication
• Publisher: Taylor and Francis Ltd, GB
• Publication Date: 2026
• Language: English
• ISBN 10: 1041069995
• ISBN 13: 9781041069997
• Binding: Paperback
• Edition: 5th or later Edition
• Condition: New
• Weight: 420 grams

About this title

Synopsis

Long established as the go-to book for internal communication practitioners, this fifth edition of Exploring Internal Communication has been completely updated to reflect changes in the field, including developments in the expanding use of technology in internal communication practice, hybrid working and the greater emphasis on inclusive workplaces.

The book takes readers from applied theory and principles through to practical steps, such as employee segmentation and content and channel management, culminating in effective planning and professional practice. It emphasises the strategic importance of internal communication for organisations and broadly ‘what’ it can be used for – making the point that not all organisations are the same or have the same attitudes towards, and expectations of, internal communication. With updated and new chapters, the book looks at the evolving organisation and employee relationship in the light of developments in environmental, social and corporate governance (ESG), ethical internal communication, leadership listening and the expanding role of artificial intelligence (AI) and digital communication.

Enriched with models and authors' tips, this book is an indispensable tool for internal communication practitioners, HR managers and organisational leaders who are interested in developing a more strategic approach to practice. It is also a valuable text for practitioners studying for a professional communication qualification.

About the Author

Kevin Ruck is an internal communication researcher and educator. He is the co-founder of PR Academy and leads the Internal Communication Research Hub’s European affiliate group.

Martin Flegg is a chartered public relations practitioner specialising in internal and change communication. He has worked as a senior internal communicator and as a consultant for 25 years in public and private sector organisations.