Petite(s) trace(s) de pliure sur la couverture. Edition 2000. Ammareal reverse jusqu'� 15% du prix net de cet article � des organisations caritatives. ENGLISH DESCRIPTION Book Condition: Used, Good. Slightly creased cover. Edition 2000. Ammareal gives back up to 15% of this item's net price to charity organizations. Seller Inventory # C-790-898

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Bibliographic Details

Title: Export Practice and Management

Publisher: Cengage Learning EMEA

Publication Date: 2000

Binding: Softcover

Condition: Bon

Edition: 4th Edition

About this title

Synopsis:

This text is firmly established as the standard work on the subject of export management and practice. Overall, it is renowned internationally for its lucidity of complex issues. It gives particular focus on developing an export strategy in a pragmatic, professional and profitable manner in a competitive international environment. The fourth edition has been completely up-dated and reflects the many changes that have emerged in the fast changing global marketplace. Export Practice and Management takes full account of future trends in the conduct of international trade, its environment and its increasing complexity. There is more emphasis on management techniques and strategy of international trade including new chapters on logistics and globalisation, market entry options and the criteria of market selection. The text provides a practical and professional approach to the subject.

About the Author:

Alan Branch is a lecturer at the University of Leicester and a shipping and export consultant. Visiting lecturer at Rennes International School of Business for MA and MBA programs

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Store Description

English below. Ammareal est une librairie professionnelle sp�cialis�e dans le livre d?occasion. Nous exp�dions partout dans le monde. Nous avons plus de 250 000 ouvrages en stock dont un grand nombre de livres techniques et acad�miques. Nous reversons jusqu?� 15% du prix de vente de chaque livre � des organisations caritatives, des biblioth�ques et des associations luttant contre l?illettrisme. Ce que nous ne vendons pas nous le donnons, ce que nous ne donnons pas nous le recyclons. Ammareal is a professional bookseller speciliazed in used books. We ship worldwide. We have more than 250 000 books in stock, including a large number of technical and university-level books. We give back up to 15% of the price of each book to charities, libraries and organizations fighting in favor of literacy. What we do not sell, we give, what we do not give we recycle.

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