The FORA Framework

Edy Portmann

ISBN 10: 3642332323 / ISBN 13: 9783642332326

Published by Springer, Springer Dez 2012, 2012

About this Item

This item is printed on demand - Print on Demand Titel. Neuware -¿Coherent introduction into Social Semantic Web and fuzzy logicTwo dedicated chapters on the emerging field of online reputation management and analysisPresents in simple steps the development of a fuzzy online reputation analysis framework Includes a web-based prototype for online reputation analysisSpringer-Verlag KG, Sachsenplatz 4-6, 1201 Wien 228 pp. Englisch.

Seller Inventory # 9783642332326

Bibliographic Details

• Title: The FORA Framework
• Publisher: Springer, Springer Dez 2012
• Publication Date: 2012
• Language: English
• ISBN 10: 3642332323
• ISBN 13: 9783642332326
• Binding: Buch
• Condition: Neu
• Dimensions: 241W x 160H x 17D millimeters 241 millimeters width by 160 millimeters height by 17 millimeters depth
• Weight: 512 grams

About this title

Synopsis

Online reputation management deals with monitoring and influencing the online record of a person, an organization or a product. The Social Web offers increasingly simple ways to publish and disseminate personal or opinionated information, which can rapidly have a disastrous influence on the online reputation of some of the entities. The author focuses on the Social Web and possibilities of its integration with the Semantic Web as resource for a semi-automated tracking of online reputations using imprecise natural language terms. The inherent structure of natural language supports humans not only in communication but also in the perception of the world. Thereby fuzziness is a promising tool for transforming those human perceptions into computer artifacts. Through fuzzy grassroots ontologies, the Social Semantic Web becomes more naturally and thus can streamline online reputation management. For readers interested in the cross-over field of computer science, information systems, and social sciences, this book is an ideal source for becoming acquainted with the evolving field of fuzzy online reputation management in the Social Semantic Web area. ​

About the Author

Edy Portman is a Postdoctoral Researcher at UC Berkeley, where he is working on the intersection of Human-Computer Information Retrieval, Mediamatics, and Soft Computing. Previously he studied economics, business, information systems, and computer science at various Swiss universities. During his studies Dr. Portman worked for several organizations related to these disciplines, Link Market Research Institute, Swisscom Mobile, PricewaterhouseCoopers, Ernst & Young, and the Lucerne University of Applied Sciences and Arts. He has been a Visiting Researcher at the Keio-NUS CUTE Center at the National University of Singapore.