This book considers how technological advancements impact organizational structures, using software development as a study. The author examines companies that have taken a 'factory' approach to software development, with much of the discussion comparing American and Japanese software production during the 1980s. The book draws on extensive interviews and data collected from surveys at the time. The research presented suggests that technological maturity alone may not drive producers to adopt more efficient means of production. The author instead argues that management decisions are influential in choosing appropriate organizational structures and strategies, which can lead to efficiency gains in product development.
Professors David B. Yoffie and Michael A. Cusumano are the authors of the bestselling Competing on Internet Time.
Yoffie is the Max and Doris Starr Professor of International Business Administration at Harvard Business School and is the longest-serving member of the Intel board of directors. He is the author, coauthor, or editor of nine books and has written extensively for the New York Times, the Wall Street Journal, and the Harvard Business Review.
Cusumano is the Sloan Management Review Distinguished Professor of Management at the Massachusetts Institute of Technology's Sloan School of Management, with a joint appointment in the MIT School of Engineering. He is the author, coauthor, or editor of eleven books, including the classic bestseller Microsoft Secrets and Staying Power: Six Enduring Principles for Managing Strategy and Innovation in an Uncertain World.