Synopsis
The book has been designed to introduce users to various aspects of hortipreneurship and to present opportunities for value addition through farmers empowerment and entrepreneurial development facilitated by FPOs and start-ups. This is a distinct endeavor that involves both diversification and effective business strategies.
About the Author
V.K. Jayaraghavendra Rao, Principal Scientist and I/c Head, Division of Social Sciences and Training, ICAR-Indian Institute of, Horticultural Research (IIHR), Hesaraghatta, Lake Post, Bangalore – 560 089, Karnataka, India
R. Venkattakumar, Principal Scientist (Extension), Division of Social Sciences and Training, ICAR-Indian Institute of Horticultural Research (IIHR), Hesaraghatta Lake Post, Bangalore &; 560 089, Karnataka, India
C.K.Narayana, Principal Scientist (Hort.), Division of Post Harvest Technology & Agricultural Engineering, ICAR-Indian Institute of Horticultural Research (IIHR) and Chief Executive Officer, BESST-HORT (A TBI of ICAR-IIHR), IIHR, Hesaraghatta Lake Post Bangalore – 560 089, Karnataka, India
C. Vasanthi, Young Professional I, Division of Social Sciences and Training, IIHR Hesaraghatta Lake Post, Bangalore – 560 089, Karnataka, India
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