- Softcover
- Used
Seller: Bahamut Media, Reading, United KingdomBahamut Media
AbeBooks seller since August 15, 2012
Condition: Used - Very good
US$ 7.66
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This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping.
Seller Inventory # 6545-9781474279543
- Title
- The Fashion Business Reader
- Author
- -
- Publisher
- - -
- Publication year
- 2019
- Condition
- Very Good
- Binding
- Paperback
- Language
- English
- ISBN 10
- 1474279546
- ISBN 13
- 9781474279543
The Fashion Business Reader is the first comprehensive anthology of classic and cutting-edge writings on the global fashion business, from production to consumption. Bringing together a rich interdisciplinary and international range of writings in one volume, this essential text encompasses creative, theoretical, and practical approaches from scholarship spanning business, the social sciences, arts, and humanities.
As well as extracts from ground-breaking journal articles, book chapters, and other key writings, the reader includes several newly commissioned articles on contemporary themes and methodological approaches. Each section of the volume contains an introduction by an expert scholar plus a guide to further reading, and each individual extract is introduced so that readers can place important writings in context. This is an essential course text for students on a wide range of fashion and business courses and a one-stop authoritative reference for scholars and professionals.
"Synopsis" may belong to another edition of this title.
About the Author
Anne Peirson-Smith is Assistant Professor at City University of Hong Kong. She teaches and researches fashion communication, public relations, popular culture and the creative industries and has published widely on these topics. In addition to a global professional background in public relations and branding she is the co-author of Public Relations in Asia Pacific (John Wiley, 2009), Global Fashion Brands (Intellect, 2014) and Communicating Transcultural Fashion (Intellect, 2018). In addition, she is associate editor for the Journal of Fashion, Style and Popular Culture (Intellect).
"About the title" may belong to another edition of this title.
Bahamut Media
Reading, United Kingdom
AbeBooks seller since August 15, 2012
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