Fear dopes you up or drives you—wield it like a blade and swing forever. In Fear of Loss: The Opiate that Owns You, discover 13 battle-tested tools to conquer fear of loss (FOL), the numbing force that keeps you small in negotiations, career, and life. Blending David Goggins’ raw intensity with Dalai Lama’s calm wisdom, this book rewires your brain to turn fear into fuel. From spotting FOL’s flinch (Flinch Finder) to flipping it into action (FOL Flip) and adapting to chaos (Flex Fighter), you’ll master fear to outsmart rivals like Jake the sales rep in high-stakes deals and chase bold dreams. Backed by science (Psychological Science, 2020–2022), these tools boost resilience by 30–40% and negotiation wins by 20–30%. With vivid stories, like Sofia’s $475K deal, and a no-BS style, this 160-page guide is for “simple humans” ready to fight.

Take it further with The Fear-Smart Forge: A Companion to Fear of Loss (sold separately), an Android app packed with daily exercises, negotiation scenarios, it drills the 13 tools into reflexes through 30-day repetition. Stop drifting—forge your fight, swing forever. Find on Play Sore 'Fear of Loss App'.

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We first started out as ?The Paperback Exchange,? a chain of physical bookstores where we would part exchange your beloved books for new stories to transport you to faraway places. However, as shopping started to evolve to online shops and marketplaces, we bid our stores goodbye to become ?PBShop.? This transition has only allowed us to blossom as we now ship thousands of titles to book lovers across the globe. We pride ourselves in being a community of local book lovers which allows our passion and devotion to shine in everything we do. In 2020 we not only celebrated our 20th birthday but our 1st birthday as being completely employee owned after becoming an E.O.T in September 2019. We are proud to be different and embrace standing apart on a book mountain by working from a virtual inventory which allows us to provide thousands of books that may be difficult to get for your bookshelf or your studies. Working with a number of different suppliers allows us to explore other avenues such as puzzles, sheet music and even stationery so we really do have something for everyone. Life is about being versatile in all realms of existence. If this is your first visit or you are a returning customer, we would like to welcome you to the PBShop family, for there is no friend as loyal as a book. We are a company who put our customers at the centre of everything we do as we understand the importance of reading because once you learn to read, you will forever be free. There are a whole lot of things in this world of ours that we are yet to explore, which is why we will forever inspire curious minds.

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