Geared toward business and social science majors in a two-semester finite mathematics and applied calculus course, this text equips students with the analytical tools and technological skills they will need in the workplace. Plain language and an easy-to-read style help stress conceptual understanding and reinforce key terms and concepts. At the same time, the incorporation of real-life applications, examples, and data help engage students--even those who have never enjoyed mathematics. Pedagogy throughout the text helps students analyze data from a variety of approaches, including numeric, algebraic, graphical, literal, and technological. A robust supplement package and exciting new technology program provide students with extensive learning and support, so that instructors can spend more time teaching.

About the Author

Frank C. Wilson teaches students mathematics at Chandler-Gilbert Community College in Mesa, Arizona. Prior to accepting this position, he taught full-time at Green River Community College and at the U.S. Air Force Academy.Frank is the recipient of numerous awards including the Calculus Division Instructor of the Year Award, Make Their Day Staff Award, and Faculty Excellence Award. Nominated by a student, he was featured in Who's Who Among American Teachers in 2004.A dynamic speaker, Frank regularly shares innovative teaching techniques at national and affiliate conferences of the American Mathematical Association of Two-Year Colleges. His 2005 presentation "When Am I Ever Going to Use This? Engaging the Skeptical Student" was attended by more than 110 AMATYC conference attendees.In addition to teaching and writing textbooks, Frank writes children's books. His picture book on measurement, Measure Up! A Bug Contest, was published by Innovative Kids in 2003.Frank is a graduate of Brigham Young University. He and his wife, Shelley, are the proud parents of six children.Feel free to contact Frank at frank@makeitreallearning.com with any questions or feedback.

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