The Five-Minute Fundraiser

What if raising more money to fuel your mission isn’t about who you know or how big your marketing budget is?

What if it’s about the outcomes you deliver and connecting with funders who value them?

The last few business cycles have shown that those who give money to nonprofits are now more informed, more involved, and more demanding…and less affected by emotional appeals or personal relationships with the nonprofits they fund.

In this book, Tom Ralser—nonprofit industry leader and architect of Asking Rights™—presents the concepts of his proven formula for better, more effective fundraising through a short story format designed for busy board members and nonprofit executives who want to understand the new reality of raising money.

As the story quickly unfolds, you’ll discover:
*How successful fundraising depends on having earned the right to ask for money
*How to develop each of the key ingredients of Asking Rights™
*Why nonprofit investors embrace the concept of Asking Rights™

This straightforward story about how detailed strategies can be distilled into a ‘five-minute’ framework will help your organization focus on the important things that matter to nonprofit funders and raise more money for years to come.