Fluff: The Sticky Sweet Story of an American Icon
Graney, Mimi
ISBN 10: 1934598194 ISBN 13: 9781934598191
Published by Union Park Press, 2017
New
Soft cover
From
Shakespeare Book House, Rockford, IL, U.S.A.
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About this Item
Description:
Seller Inventory # EBBV.1934598194.N
Synopsis:
At the turn of the twentieth century, Boston was a booming candy town. Of all the tantalizing treats, nothing has stuck around like Marshmallow Fluff. Since that time, the small, family-run company Durkee-Mower has churned out a century of Fluff with the secretive air of Willy Wonka. Little has been made of this extraordinary legacy—until now.To author Mimi Graney, Fluff is more than a retro ingredient. It is a story about the merits and pitfalls of adaptation and innovation. Graney deftly brings the factory floor alive, weaving a fascinating narrative about New England's forgotten candy industry, changing social roles for women, the advent of commercial radio and modern advertising, and the supermarket revolution. Fluff has survived two world wars, corporate attacks, nutrition battles, and the rise and fall of manufacturing towns. The world has changed around it, yet this icon remains the same.
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Bibliographic Details
Title: Fluff: The Sticky Sweet Story of an American...
Publisher: Union Park Press
Publication Date: 2017
Binding: Soft cover
Condition: new