Synopsis
This is not a religious book...anymore than "forgiveness" or "values" or "love" are exclusively religious terms. This is a book about fundamentals and basics. Focal points. There are twelve chapters or fundamentals to master that I believe can help transform the heart of Americans and America. Each fundamental will have within it other recommended reading and reference material as an aid to ongoing mastery. I hope you find this work enjoyable and valuable but I hasten to point out this is not a game, but a way of changing the moral climate and effectiveness of our country. Things do matter. Often life feels like it is a game being played by men and women who excel at gamesmanship. "Our life in this country, the sacrifices that have been made for this country, the lives that have been given to this country, are not a game. My parents' lives were not a game."'And as my friend Charlie "Tremendous" Jones is fond of saying, "You are the message." Power has never made America or American business great. Goodness and virtue have. "All around me is the sound of moral decay. I hear the sound of America crying. And it is no game."
About the Author
As Chairman of Tasti D-Lite/Planet Smoothie, Mr. Amos has assembled a world-class franchising team. Over the last 5 years, Tasti D-Lite has received commitments to open over 500 new locations worldwide. In 2011, Planet Smoothie was acquired to be integrated into the Planet Tasti platform. Under Mr. Amos’ leadership as Vice Chairman and CEO, Mail Boxes Etc. became the world’s largest and fastest growing franchisor of retail business, communication and postal service centers. Based in San Diego, the MBE Network comprised nearly 5,000 locations worldwide, with master licensing agreements in more than 80 countries around the world. In 2001, Amos was instrumental in orchestrating the sale of MBE to United Parcel Service and assisted in the largest rebranding of a franchise business in history as MBE became The UPS Store. During his career, Mr. Amos has been a leader in the franchising industry. For eight years prior to joining MBE, he was the CEO of the Brice Group in Dallas. A former Marine Corps captain and veteran of two combat tours in Vietnam, Mr. Amos received 12 decorations, including the Purple Heart and Vietnamese Cross of Gallantry. He is the author of several books including the best sellers The Memorial, Focus or Failure: America at the Crossroads, The Transparent Leader, Corporate Giants, Above and Beyond, You Can Do It, The Entrepreneurs’ Creed and Living An Uncommon Life. In addition, Penguin Press published his latest work, The Complete Idiot’s Guide to Franchising. His newest book, The Tasti D-Lite Way, published by McGraw-Hill, was released in 2012. Please visit Jim’s blog at http://jimamosblog.com. A graduate of the University of Missouri, Amos was honored as the 1998 scholar-in-residence and in 2000 and 2003 with the Distinguished Alumni Award. Recognized in “Marquis Who’s Who in America”, “Who’s Who in American Executives”, “Who’s Who in Finance and Industry”, “Who’s Who in American Authors” and “The International Authors and Writers Who’s Who”. Mr. Amos has served on or is serving on the board of directors of The National Veteran’s Administration, The Marine Military Academy, The Marine Corps Heritage Foundation, Meineke Car Care Centers, American Securities Advisory Board, Oreck Corporation, Zig Ziglar Corporation, WSI of Canada, The University of Missouri, The HealthStore Foundation and Ken Blanchard’s Lead Like Jesus.
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