Jac Holzman founded Elektra Records in 1950. For 23 years he was the companys president and driving force. In 1970 the label was acquired by Warner Communications. In 1973 Jac left Elektra, continuing with Warner as Chief Technologist. In 1982 he became chairman on Panavision. In 1986 he created FirstMedia, a closely held firm investing in communications, which acquired Cinema Products, makers of the Steadicam. In 1991 Jac came back to music, establishing the Discovery family of labels, which are now part of Sire Records Group, a division of the Warner Music Group. These days, California based Jac loves to fly his single-engine Bonanza, which he hangars at Santa Monica Airport.
Gavan Daws and Jac have been friends for more than 25 years. Daws first heard of Elektra Records when he was hanging out in beatnik coffee houses, on the cusp of hippiedom. The mature and responsible Daws still has a shelf of vintage Elektra LPs in the living room of the home that he shares with his wife in Honolulu. His ten previous books include the best-selling history of Hawaii, Shoal of Time; and his documentary films about the Pacific have won awards internationally.