The Food Aroma That Brings People In. (Paperback)

Paperback. The smell of garlic bread reaches someone on the sidewalk. They look up, see your sign, and walk in hungry. What would it take to make that moment happen for your restaurant or market?The Food Aroma That Brings People In is a practical guide to using appetizing food smells alongside clear signs, well-timed cooking, and food customers can buy right away.Inside, you'll find ideas for garlic, herbs, fresh bread, coffee, grilled foods, and warm spices; simple recipes that create inviting aromas; and ways to use scent on flyers, displays, and local ads. You'll also learn how to test which ideas bring people through the door and whether a campaign earns more than it costs.Whether you run a restaurant, bakery, grocery store, food stall, or market, this book will help you turn a good smell into an invitation customers can follow. This item is printed on demand. Shipping may be from multiple locations in the US or from the UK, depending on stock availability.