Fooled Ya! : How Your Brain Gets Tricked by Optical Illusions, Magicians, Hoaxes & More

Don't be fooled by what your brain thinks you see! Fooled Ya! is a kid's guide to the mind bending world of illusions, perception, and why we can be tricked. Don't be fooled again, learn the tricks!

Discover the variety of ways our brains can trick us, from the visual trickery of optical illusions, to magicians' masterful use of misdirection, to strategies used by con artists. You can't always trust your brain, learn why with Fooled Ya! and you'll be less likely to be swindled, hoodwinked, or bamboozled. Brian Z. Brain is your illustrated guide, he will explain the inner workings of your mind and what makes it tick.

This mind bending guide to what you see and only think you see covers just about anything you could dream up. Sections include "Can You Trust Your Brain," "Fool the Five Senses," "How Magicians Mess with Your Mind," and "Learn to Be Less Gullible." Woven throughout are tons of articles that show off interesting stories and facts on subject ranging rang history, psychology, and even neuroscience!

Named one of Bank Street College of Education's Best Children's Books of the Year, 2018!

Jordan D. Brown's works include Micro Mania and Crazy Concoctions. He has served as Educational Consultant for a variety of preschool children's television shows, including The Mr. Men Show (Cartoon Network), Dinosaur Train (PBS), My Friend Rabbit (NBC), and Miss Spider's Sunny Patch Friends (Nickelodeon). His clients include Sesame Workshop, Time for Kids, and Thirteen/WNET. He has written many articles for the American Museum of Natural History's kids' website, OLogy. He lives in upstate New York.

Emily Bornoff is a children's picture book designer, writer and illustrator working in traditional print-making techniques including lithography, screenprinting, intaglio and relief. A graduate of the Cambridge School of Art's famous Children's Book Illustration programme, she is now focused on creating new children's picture books and prints.