The fourth edition of this text provides an overview of a broad range of forecasting techniques and an understanding of their strengths and weaknesses. It includes greater emphasis on the track record of forecasting, a refined approach to the quantitative methods, new material on monitoring, computer-based systems and empirical evidence of forecasting usage, and a complete update on technological and judgmental methods.

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Forecasting Methods for Management

Wheelwright, Steven C.;Makridakis, Spyros G.

Used - Hardcover

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