Forensic Marketing: Optimizing Results from Marketing Communication : The Essential Guide (Mcgraw-Hill Marketing for Professionals.)
Language: English
Published by McGraw-Hill, 1995
- Hardcover
- Used
Seller: Zubal-Books, Since 1961, Cleveland, OH, U.S.A.Zubal-Books, Since 1961
AbeBooks seller since July 12, 1996
Condition: Used - Good
US$ 47.00
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204 pp., hardcover, ex library, else text clean & binding tight. - If you are reading this, this item is actually (physically) in our stock and ready for shipment once ordered. We are not bookjackers. Buyer is responsible for any additional duties, taxes, or fees required by recipient's country.
Seller Inventory # ZB403712
- Title
- Forensic Marketing: Optimizing Results from Marketing Communication : The Essential Guide (Mcgraw-Hill Marketing for Professionals.)
- Author
- Gavin Barrett
- Publisher
- McGraw-Hill
- Publication year
- 1995
- Condition
- Good
- Binding
- Hardcover
- Language
- English
- ISBN 10
- 0077079000
- ISBN 13
- 9780077079000
Gavin Barrett brings together top professionals in the field of marketing communication to champion their element of the mix, with unbridled enthusiasm and surprising frankness about the dilemmas they face. To follow up these individual arguments, searching checklists of individually tailored questions are posed. Using these questions you can establish the right marketing choice and the best practice for your organization before any money changes hands.
"Synopsis" may belong to another edition of this title.
Zubal-Books, Since 1961
Cleveland, OH, U.S.A.
AbeBooks seller since July 12, 1996
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