Title: The Formation of Campaign Agendas: A Comparative Analysis of Party and Media Roles in Recent American and British Elections (Communication)
Publisher: Taylor & Francis Group
Publication Date: 1991
Language: English
ISBN 10: 0805806563
ISBN 13: 9780805806564
Binding: Hardcover
Condition: New

About this title

Synopsis

This unusual volume seeks to accomplish three related goals:

* to assess the extent and limits of media power in election campaigns

* to extend the concept of media agenda-setting to include the contributions of powerful news sources in the process of election agenda formation

* to evaluate the impact of national system variables (differences in political and media systems) on the balance of party and media forces in the formation of campaign agendas

In the process, it searches for ways of measuring the discretionary power of the media in electoral politics, testing this in terms of the relative ability of journalists and politicians to shape election campaign agendas.

About the Author

Holli A. Semetko, Jay G. Blumler, Michael Gurevitch, David H. Weaver, Steve Barkin

"About this title" may belong to another edition of this title.

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