The Formula of the Formulas

22 world champions, 11 questions, 1 formula for mindset, belief and courage to give our best - because everything is possible, if we truly want it.

Winning matters. But more than that — wanting to win matters. Whether in sport or in life, the will to give everything — to bring out our very best — defines who we are.
This book explores that spirit through the voices of 22 world champions, athletes and coaches whose extraordinary journeys reveal what it truly means to win. With a foreword by José Mourinho and with the contribution of Alessandro Del Piero, Arrigo Sacchi, Roberto Mancini, Ronaldinho, Kaka, Usain Bolt, Noah Lyles, Claudio Berardelli, Corey Seager, Grant Holloway, Ian Thorpe, Jackie Joyner-Kersee, Kaka, Lance Brauman, Luiz Felipe Scolari, Natalia Goutlier, Peres Jepchirchir, Sergio García, Shaunae Miller-Uibo, Stan Smith, Tigist Assefa, Wayde van Niekerk, and Xavi - Iit brings together perspectives from some of the most inspiring figures in world sport — from Olympic legends to football icons — showing how success is built through values, belief, and relentless determination.

Is there a formula for achieving our best results — in sport and beyond?Yes. If we understand what success really is, what fuels our inner drive, and how willpower transforms talent into perseverance.
Talent, beyond talent.

In an era clouded by excuses and the acceptance of “average” as an answer, The Formula of the Formulas is a call to rediscover ambition — to value effort, resilience, and the desire to improve. Always. It reminds us that failures and setbacks shape champions as much as victories do. Passion and conviction are the forces that keep us moving forward, turning potential into achievement.
Because there is always a next step to take.
A new ball to kick,
A new point to play.
The Formula of the Formulas goes beyond sport — it’s a manifesto for personal growth, coaching, and leadership, and a reminder that everything is possible when we give our best.
There is no limit.

Each copy contributes to programs supporting children’s development through sport in underserved communities, via Common Goal (commongoal.org).

Inspired by the athletes, coaches, and stories that remind us why having the courage to give our best — and playing to win — truly matters. Written by Alberto Uncini Manganelli — father, husband, and believer in sport, its values, and in the courage and conviction that drive the realization of human potential.