Formulation Implementation, and Control of Competitive Strategy [With Access Code for Business Week Subscription]
Pearce, John A., II
ISBN 10: 0073368121 ISBN 13: 9780073368122
Published by McGraw-Hill, 2008
Used
Soft cover
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World of Books (was SecondSale), Montgomery, IL, U.S.A.
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About this Item
Description:
Item in good condition. Textbooks may not include supplemental items i.e. CDs, access codes etc. Seller Inventory # 00043590553
Synopsis:
Contemporary research in strategic management, with an emphasis on conceptual tools and skills created by scholars and practitioners in the field are evident throughout this 11-chapter book. Pearce and Robinson’s Formulation, Implementation and Control, 8e, retains its high level of academic credibility and its market-leading emphasis on Strategic Practice. The material presented here is the text material that can be found in Strategic Management, 8e. It continues to have strong support from longtime adopters and growing support in schools with a desire to provide straightforward treatment of strategic management with a practical, systematic approach. Pearce and Robinson will continue to use a unique pedagogical model created by the authors to provide logic and structure to its treatment of strategic management which in turn makes the material more easily organized by the instructor and learned by the student.
About the Author: John Pearce (Wayne, PA) teaches at Villanova University. Richard Robinson (Columbia, SC) is a member of the faculty at the University of South Carolina.
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Bibliographic Details
Title: Formulation Implementation, and Control of ...
Publisher: McGraw-Hill
Publication Date: 2008
Binding: Soft cover
Condition: Good
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