The Four Faces Of Authority (Paperback)

Jack Mize

ISBN 10: 1499350899 / ISBN 13: 9781499350890

Published by Createspace Independent Publishing Platform, 2014

Paperback. WHAT'S YOUR AUTHORITY AVATAR?Almost everyone has done a personality test at some point in their lives. Usually it confirms things you already knew about yourself.like "you're a detail oriented introvert" or "you're a big picture extrovert." Good to know, but does it really make a difference in your life? Would it be more beneficial to you, if you knew what persona or avatar was a good fit for you to become a leading authority in your marketplace? You might think there are hundreds of possibilities, but in actuality there are only four. WHICH AUTHORITY ARE YOU? Every person that is considered an authority know this and focus only where they are strong. Unsuccessful people flounder back and forth between the four types which confuses their customers and prospects. When people are looking to work with an expert, what they really want is to identify with them in some way. This 'way' will change depending on what need or pain the expert is helping resolve. They may want someone that has struggled to gain attributes and qualities that they want to achieve themselves. Or maybe they may want the expert to simply have the ability to motivate and push them to the next level. Your Authority Avatar is something you should carefully consider before you make a big mistake in communicating with your prospects in a way that may actually push them away. In The Four Faces Of Authority: Discover Your Authority Avatar, authority marketing pioneers, Jack Mize and Brian Horn dissect and explain each of these archetypes, so you can decide which one is a good match for you, then amplify those traits so you can quickly become a recognized expert in your marketplace. This item is printed on demand. Shipping may be from our UK warehouse or from our Australian or US warehouses, depending on stock availability. Seller Inventory # 9781499350890

Synopsis:

WHAT'S YOUR AUTHORITY AVATAR?

Almost everyone has done a personality test at some point in their lives. Usually it confirms things you already knew about yourself...like “you’re a detail oriented introvert” or “you’re a big picture extrovert.” 

Good to know, but does it really make a difference in your life? 

Would it be more beneficial to you, if you knew what persona or avatar was a good fit for you to become a leading authority in your marketplace? You might think there are hundreds of possibilities, but in actuality there are only four. 

WHICH AUTHORITY ARE YOU? 

Every person that is considered an authority know this and focus only where they are strong. Unsuccessful people flounder back and forth between the four types which confuses their customers and prospects. When people are looking to work with an expert, what they really want is to identify with them in some way. This ‘way’ will change depending on what need or pain the expert is helping resolve. They may want someone that has struggled to gain attributes and qualities that they want to achieve themselves. Or maybe they may want the expert to simply have the ability to motivate and push them to the next level. 

Your Authority Avatar is something you should carefully consider before you make a big mistake in communicating with your prospects in a way that may actually push them away. 

In The Four Faces Of Authority: Discover Your Authority Avatar, authority marketing pioneers, Jack Mize and Brian Horn dissect and explain each of these archetypes, so you can decide which one is a good match for you, then amplify those traits so you can quickly become a recognized expert in your marketplace.

Bibliographic Details

Title: The Four Faces Of Authority (Paperback)
Publisher: Createspace Independent Publishing Platform
Publication Date: 2014
Binding: Paperback
Condition: new