Not for Free : Revenue Strategies for a New World
Language: English
Published by Harvard Business Review Press, 2011
- Hardcover
- Used
Seller: Better World Books, Mishawaka, IN, U.S.A.Better World Books
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Condition: Used - Good
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Pages intact with minimal writing/highlighting. The binding may be loose and creased. Dust jackets/supplements are not included. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.
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- Title
- Not for Free : Revenue Strategies for a New World
- Author
- Berman, Saul J.
- Publisher
- Harvard Business Review Press
- Publication year
- 2011
- Condition
- Good
- Binding
- Hardcover
- Language
- English
- ISBN 10
- 142213167X
- ISBN 13
- 9781422131671
- Item weight
- 0.97 pounds
- Dimensions
- N/A
It used to be only dotcom start-ups lacked workable business models. But now the ubiquity of cheap communications and computing is deeply wounding business models across the board. Combined with rapidly changing customer expectations, the rules for how value is delivered, and what, when, and how much customers will pay are in flux.
What can you do to ensure that you have a business model that will work today and in the future? Create new revenue models, advises Saul J. Berman in Not for Free. The most important strategy now is wringing new income streams from existing assets, physical and digital, by exploiting new segments, new uses and new value additions.
Using the media industry, the canary in the coalmine for business model disruption, as a starting point, Berman explores the revenue strategies that are working, and the ones that are failing, in this new world. Drawing on examples from a variety of industries like Progressive Insurance, Rent the Runway, Castrol, Redbox, Mint and many others, Berman guides you through the opportunities and pitfalls of new revenue strategies.
Timely and practical, Not for Free tackles a problem plaguing all companies: growing revenue organically in the near term.
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Better World Books
Mishawaka, IN, U.S.A.
AbeBooks seller since August 3, 2006
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Better World Books (https://www.BetterWorldBooks.com) is a for-profit, socially conscious business and a global online bookseller that collects and sells new and used books online, matching each purchase with a book donation. Each sale generates funds for literacy and education initiatives in the U.S., the UK, and around the world. Since its launch in 2003, Better World Books has raised $33 million for libraries and literacy, donated over 32 million books, and reused or recycled more than 397 million books.…
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