Frequently Asked Questions on Pharma Marketing: FAQs on Pharma Marketing

A. Pandurangan, Sunil and Suman Kamboj

ISBN 10: 3659545384 / ISBN 13: 9783659545382

Published by LAP LAMBERT Academic Publishing, 2014

About this Item

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Seller Inventory # ERICA82936595453846

Bibliographic Details

• Title: Frequently Asked Questions on Pharma Marketing: FAQs on Pharma Marketing
• Publisher: LAP LAMBERT Academic Publishing
• Publication Date: 2014
• Language: English
• ISBN 10: 3659545384
• ISBN 13: 9783659545382
• Binding: paperback
• Condition: New
• Book Type: book

About this title

Synopsis

Pharma marketing is the business of advertising or otherwise promoting the sale of pharmaceuticals or drugs. The pharmaceutical industries are a marketing giant. The pharma companies were marketed in a variety of ways such as create incentives for physicians to promote their brand-name drug and to give away free samples. The focus of the book is clearly and sharply on raising various Frequently Asking Quotations on sales marketing, interview tips and hands-on experience.

About the Author

Prof (Dr) Vipin Saini, Dean, MM college of Pharmacy, MM University, Mullana, Ambala has more than 18 years of teaching and research experience. Dr. A.Pandurangan, Professor,MM College of Pharmacy, MM University, has more than 15 Years of Teaching and research experience. Mr Sunil and suman kamboj, working as Asst professor MM college of Pharmacy