The Front End of Innovation in Converging Industries : The Case of Nutraceuticals and Functional Foods

Language: English

Published by Deutscher Universitätsverlag, 2005

3835000748 / 9783835000742

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Seller: AHA-BUCH GmbH, Einbeck, GermanyAHA-BUCH GmbH

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nach der Bestellung gedruckt Neuware - Printed after ordering - Industry Convergence - as the coalescence of previously separated industry sectors - can be observed in various areas of economic activity and therefore is a phenomenon of growing relevance. Convergence can be induced by the application of technologies across industry sectors or by converging trends regarding the demand side of different industry sectors. However, it results in the development of products, which combine features of different industries. The area of functional foods and nutraceuticals for instance, is an expression of the increasingly blurring boundary between the nutrition and pharmaceutical sectors. In particular, the area of functional foods is a striking example of industry convergence, as it shows converging trends between a technology-driven and a market-driven industry sector. As the term nutraceutical indicates, innovation projects in the context of industry convergence do not seem to follow the conventional path of innovation, but require resources and competences of different industries. The reasoning is that firms in different industries have developed along certain learning paths which have lead to the creation of an idiosyncratic set of competencies. Such a path dependently developed competence base seems not sufficient in times of convergence, where hybrid innovations require competencies and resources rooted in different industries. Generally speaking, firms are confronted with new areas of knowledge which becomes increasingly relevant to their innovation system. Industry convergence, thus, presents a context for innovation management, which not only seems to be a very interesting area of research but alsO is of increasing importance from a business perspective.…

Seller Inventory # 9783835000742

Title
The Front End of Innovation in Converging Industries : The Case of Nutraceuticals and Functional Foods
Author
Stefanie Bröring
Publisher
Deutscher Universitätsverlag
Publication year
2005
Condition
Neu
Binding
Taschenbuch
Language
English
ISBN 10
3835000748
ISBN 13
9783835000742
Item weight
471 grams
Dimensions
210x148x20 mm

AHA-BUCH GmbH

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